Distilling down the why of what you do is the critical first step in business storytelling. Next is compiling the …
public relations
-
-
The communications landscape changes constantly with new innovations and techniques, and in 2018 companies must be prepared to keep up …
-
Requests for proposal (RFPs) are difficult for a number of reasons.
-
Submitting for targeted awards is a good strategy to raise the profile of your company or key executives. I judge …
-
I’ve had a chance to talk to Fred Cook, the driving force behind the 2017 Relevance Report and USC Center …
-
United Airlines is under fire for refusing to let young girls board wearing leggings, and forcibly removing a passenger unwilling …
-
It’s quite the buzzword around the world, but does influencer marketing work? If done right, it certainly can, but if …
-
Communicators aren’t physicians, but we can clearly do harm with miscommunication – to our companies, the brands we represent and …