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A plethora of personal planners

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In today’s “attention economy” where eyeballs equal dollars, it is imperative to approach each day with a gameplan, lest you fall into a productivity-killing Reddit rabbithole.

To set you up for success, several entrepreneurs have crowdfunded new twists on the classic pen and paper daily planner. Passion Planner, Spark Notebook, and Freedom Journal (to name a few) have sold thousands of copies on Kickstarter and Amazon, but a new entrant promises one feature the others don’t: customization. After taking a “Brain Type Assessment,” the creators of the EVO Planner will send you a “flow system” perfect for your personality.

Thomas Schroder, The Atlanta 100

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