Business

What is the social responsibility of an entrepreneur for public service? Outside of the holiday season, we don’t often consider how entrepreneurs can contribute to social good efforts.

Love your tech job and living in Colorado? You’re one of many, according to research from job website Glassdoor, which shows Denver is one of the best cities in the country to find a tech job outside of Silicon Valley.

The ability to adapt to rapidly changing work situations and the flexibility to overcome obstacles is a game-changer.

Professional development experts agree that communication skills – verbal and non-verbal – are critical to building relationships with co-workers and meeting management’s expectations.

For companies, creating a “newsroom” on your website with information for journalists gives media outlets information they need in one convenient place.

I read a fascinating article in the New Yorker about a small Finnish company called HappyOrNot. It helps businesses rate customer satisfaction with one easy tool – screens with smiley-face buttons to register how they felt about their experience.

Gone are the days when you bring up SEO and someone asks, “What does that actually stand for?” If you are in a meeting with your marketing team and they are not taking into account search engine optimization, you probably need to reevaluate your strategy.

Sharing is caring, while working is life’s labor. And together, these two concepts give us co-working spaces. As you choose your ideal spot, here are some considerations:

Once you’ve identified your personal brand, you are ready to market yourself in an authentic, not braggadocious, way.

According to a recent Pew Research Center survey, most employers already have social media policies in place. However, in a world where the internet evolves daily, reviewing this policy each year is the best way to ward against potential liabilities.

Business leaders wear many hats, which can often lead to overextending. There’s a reason studies have been conducted regarding the ineffectiveness of multi-tasking. In a fast-paced and accessible world, it’s important to stay focused, prioritize and manage time effectively to be successful.

Trust is the key to success in most relationships. As the media landscape evolves, it’s important to understand what reporters and journalists are looking for when it comes to authenticity.

Proving two powerhouse companies are better than one, financial leader BBVA Compass and AEG — the world’s leading sports & live entertainment company — have officially cemented a multiyear agreement. The partnership will create new opportunities for BBVA customers across the country, including events, concerts and brand activations at some of AEG’s key venues.

As the year winds down, it’s time to solidify your 2018 business goals. Goals vary by the size and type of company you manage, but common themes include: increased revenue, better quality clients/customers, new policies or procedures, new business lines, marketing/PR campaigns and more.

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Excellent communication with your stakeholders is at the center of every mutually beneficial relationship. That holds particularly true in the world of healthcare.

Influencer marketing is another buzzword heard within the sphere of the marketing industry, but it’s one with legs. Adding influencer marketing to clients’ marketing strategies can reap many tangible and intangible benefits.

The last two months have proven how thoroughly destructive a macho culture can be in the workplace.

Video testimonials allow for an immediate, human connection with your customers. Here are three reasons why video testimonials will help your business stand out.

Highly publicized data breaches, such as the one that affected Equifax earlier this year, often raise questions about how involved company leaders should become in stopping cybercrime.

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“Women Who Won” by Bill Ellis is an invaluable compendium of inspiring and motivating examples of achievement.

Reputations are won or lost in times of crisis, and we tend to forget that fact during crises.

According to Gallup, 70% of employees at U.S. companies feel disengaged.

During Q4, business leaders want to make sure their employees are on the right track, as defined by company goals, before entering the new year. Now is the time for having some important conversations to make sure company employees are on the same page.

Is it getting harder to focus at work? Computer notifications, phone alerts and our growing habit of responding in real time to any communication makes concentrating nearly impossible.

Webinars can be an excellent strategy to leverage the expertise and presentation ability of your company’s staff to highlight your firm as a sector thought leader as well as to cultivate business development.

Search Engine Optimization (SEO) is integral to having a strong online presence. In our hypercompetitive marketplace, building a website alone will not attract new customers.

Amazon’s big announcement that it will build a second headquarters has ignited interest among U.S. and Canadian cities and states hoping to be its chosen home.

Does email marketing work? The short answer: Yes.