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Many businesses have seen the effects of the infamous COVID-19 pandemic causing several of them to adapt to a ”new normal” lifestyle.
The white and black snack loved in more than 100 countries, took to social media to start the “Stay Home. Stay Playful” campaign, which highlights how ‘playfulness’ can bring people together.
By editing several videos of fans enjoying Oreos, the brand took its shot and it proved to be very successful.
Oreo even started the #CookingWithACause initiative, which involves a person placing an Oreo on their forehead and trying to move it to their mouth in inventive ways.
– Lara Obeidat, The Dubai 100